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| Truefitt and Hill, N.A. | “The design and utility of the site is fantastic. As a brand with a distinguished 200 year tradition in men's grooming products and services, we were initially hesitant considering your limited experience in developing a branded, retail site. Adage has shown its versatility. In addition to developing a solid eCommerce solution, the design, look and feel truly represents our brand well. Thanks again to the Adage team for successfully supporting our brand.”
Guy Cartwright
President |
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Truefitt & Hill
Chicago, IL
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Back to Portfolio
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The Need
Truefitt & Hill started as a London based barbershop. They have expanded with barbershops in Canada and the United States along with a line of men's grooming products. Truefitt & Hill came to Adage to not only provide them with a corporate site but also them to sell their line of men's colognes, aftershaves, shaving creams, razors, brushes, and other accessories online.
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www.truefittandhill.com
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The Solution
Adage began the engagement by sitting down and listening to Truefitt in order to understand the Truefitt brand and history. It was essential that the Truefitt image and branding be carried through to the web site with a contemporary look-and-feel. Based on Truefitt's needs, Adage selected a hosting provider and suitable eCommerce package to provide online purchasing capability. Specifically, the Adage provided Truefitt with the following:
- A web site that met Truefitt & Hill's image and branding requirements.
- ECommerce functionality complete with search and browsing, order processing, and payment processing.
- Ability to update product codes, descriptions, photos, and pricing without the involvement of Adage.
- Knowledge transfer and training upon project completion.
- A framework for future product line expansion.
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Technology
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Operating System:
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Linux |
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Web Server:
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Apache |
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Software:
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Miva Merchant 4 |
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Database:
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Miva XML |
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